discover
your sure path
to success.

Whatever your brand, whatever your product. We’ll craft the custom strategy and execution that empowers you to pioneer, innovate and succeed in the foodservice industry.

Meet your foodservice business accelerator.


Strategic. Well-connected.
Armed with the knowledge, expertise, executional ability and the talent to help you break into foodservice and reach your goals on an accelerated timeline.

No BS. Just results.


Our no-nonsense style helps you understand the market opportunities and what tools and resources you need to have in place to make faster decisions and accelerate your market penetration. And with the deepest connections in the industry, we help identify your key targets and rapidly move your products through the foodservice sales funnel.

Get ready to check all the boxes.


With ESA you have access to a complete team of experts, in all facets of your business. Strategy? Check. Operations? Got it. Sales? Marketing? Financial Modeling? R&D? Yes, yes, yes and giddyup.

Clients we’ve supported on the path


Executive Leadership Team


Stephanie lind
Founder & Chief Strategy Officer

First thing to know about Stephanie: she gets shit done. Prior to founding ESA, Stephanie spent over 25 years working for Fortune 500 companies like PepsiCo, Sysco and McDonald’s supply chain partner Havi Logistics. Most recently, Stephanie led global sales initiatives for Impossible Foods.
Dimitra Rizzi
Chief Executive Officer

Candid, direct—whatever you call it, Dimitra gives it to you straight. For the last 25 years, Dimitra has a proven track record of C-suite accomplishments in strategy, foodservice sales and retail operations from Wendy’s to Sara Lee to GET Enterprises.
Catherine Porter
Chief Marketing Officer

An expert at accelerating growth in foodservice channels, Catherine has led re-branding efforts, developed insights-driven selling propositions, segment-specific marketing strategies and led new product development and commercialization initiatives.

James McCollum
Chief Operating Officer

James has led marketing, brand management and innovation efforts at Del Monte Foods, Impossible Foods and the JM Smucker Company, successfully launching over 100 new brands, sub-brands and existing brands in new categories.

Ryan Manley
Chief of Staff

An accomplished business development leader with an 18+ year track record of unlocking explosive growth, Ryan built Ghirardelli’s first-ever direct export framework and led the Sales Systems team at Impossible Foods.

BACKED BY A TEAM of more than 20 professionals

across sales, marketing, culinary, supply chain, customer care, training and support.

We should talk. Today.


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